The Trust has an insane number
of programs
This 24-page newsletter assists area educators to deliver international arts & cultural programming to their students.
While we’ve worked with the Pittsburgh Cultural Trust on other small projects, we were still pretty excited to work on such an important piece in their communications arsenal. The Trust hired Little Kelpie to completely redesign their annual newsletter for teachers.
Information overload
One of the most challenging aspects of this project was the amount of information we had to organize. We grappled with descriptions for each performance, audience testimonials, images for each performer, and logos, logos, logos—for the performers, sponsors, and Trust programs.
To help readers make sense of all the pieces, we created a visual coding system using color. Clear heading styles call out the crucial details, such as date, time, and cost, making it easy to scan and giving order to the many elements.
Cool and collected
The Trust were eager to create a more contemporary design for this edition of the program. The clean layout and bold color palette, often using large blocks of the primary colors, work towards a stylish design, with the fresh image treatment providing an interesting perspective on the photos they provided.
- AIA Build Pittsburgh 2009
- AIA Design Pittsburgh 2008
- Creative Nonfiction redesign
- Cultural Trust education program
- Market Square calendar
- Quantum Theatre Season 2008–09
- Quantum Theatre season 2009–10
- School of Engineering campaign
- Warhol film & video projects
- Warhol museum brochure
- Warhol Sound Series
- WYEP Year in Review 2008 and 2009
