Intimate, passionate, intense work that you won’t see anywhere else—that’s Quantum. For the second consecutive year, we collaborated with the theatre on the artwork for their season of performances.
Pulling off last year’s artwork for Quantum’s performances was a huge relief, and for the rest of the year we were able to smile as we passed countless Quantum posters in shop windows. But do it again? In our own little world, the task was akin to coming up with a hit song after the first went plantinum. Oh, the pressure! So, did we want to have a second go of it? You bet.
Quantum Theatre has described itself as a laboratory, an incubator, a voice for artists, and they actually treat our collaboration in the same manner. It’s such a privilege to be given an overview of the season’s work, photocopies of the plays, and then sent away to do what we do. Of course, it’s also a massive responsibility. We are responsible for creating imagery that tells a story, appeals to the senses of the audience, and is respectful to the writers, the actors, the musicians, and the rest of Quantum’s cast of creatives.
Even after reading the plays, researching, talking and talking and talking to each other, presentation day is still a terrifying experience. To provide Quantum with a choice of directions, we produce two concepts for each play. And, phew, they found three they liked—again.
Now that the season has been announced, and the season brochure is complete, we’ll be working on the postcards, posters, and all of the other materials that Quantum needs to get the word out. So, while our work is not done, we can look forward to another year of strolling by some work that makes us—and Quantum—pretty happy.